Ski resort prices drop for UK visitors

Prices have fallen at many European ski resorts popular with British tourists, according to new research.

The overall cost of ski school, equipment hire, passes, meals and drinks is lower than last year in two-thirds of the resorts analyzed by Post Office Travel Money.

Bansko, Bulgaria, was found to have the lowest prices of the 28 resorts surveyed – which are deemed most suitable for skiers with children.

Prices are down 12% from a year ago, with six-day ski and boot hire typically costing a family of four £228.

Bardonecchia in the Italian Alps has become the euro zone’s cheapest ski resort for families due to a price drop of more than 20% year-on-year.

Prices are highest in resorts in Switzerland, France and Austria.

Even one of the most expensive destinations, Saas Fee in Switzerland, has seen its prices drop by 3% since last year.

A six-day hire of skis and boots in the resort costs an average of £581 for a family of four.

Nick Boden, Head of Post Office Travel Money, said: “This year’s price comparison across all major European ski destinations shows that the cost of lift passes, equipment hire, tuition and living expenses continues to range from hundreds of pounds.

“It is therefore extremely important for skiers looking for a bargain to do their homework before booking a ski holiday.

“Bulgaria and Italy again have excellent value for money, but Andorra and Finland are good alternatives to the more expensive resorts in France, Austria and Switzerland.”

The report was produced in partnership with Crystal Ski Holidays, which has seen demand return to pre-coronavirus levels following the easing of travel restrictions, particularly in France.

The company’s managing director, Chris Logan, said: “Skiers and snowboarders have seized the opportunity to enjoy the snow again and families can look forward to taking their ski vacation halfway through or at Easter with confidence.

“The results of this report show improved value for skiers across Europe, with Bulgaria again offering the lowest prices.

“There are still good late deals available, so now is the time to book.”

Christy J. Olson